Is Grok Imagine free? Pricing and limits explained (2026)
What Grok Imagine costs, what you get free, and how its per-second video pricing works.
Updated 2026-05-30
Key takeaways
- Grok Imagine is accessed through Grok (free tier + X Premium paid tiers).
- Video uses per-second pricing — duration and resolution drive cost.
- For heavy use, compare cost against Sora, Kling or Luma.
Grok Imagine is available inside Grok with a free tier, while higher limits come with X Premium. Video generation is billed per second, so both clip length and resolution affect what you pay. Here's how it breaks down and when a rival is cheaper.
What you get free
Grok's free tier includes some image and short video generation; heavier use and higher quality move you to paid X Premium tiers.
How video pricing works
Grok Imagine uses per-second video pricing — longer clips and higher resolution cost more. Budget by the seconds you actually need, not by 'unlimited' expectations.
When a rival is cheaper
For lots of short social clips, Luma or Pika can be more economical; for cinematic scenes, compare against Sora. Test the same prompt to compare real cost and quality.
Tools mentioned
Grok Imagine
xAI's text- and image-to-video generator with native audio.
Sora
OpenAI's text-to-video model for realistic short clips.
Kling AI
AI video generator known for realistic motion and longer clips.
Luma Dream Machine
Fast text- and image-to-video generation with smooth motion.
Pika
Playful AI video generator with fun effects and edits.
Runway
AI video generation and editing for creators and filmmakers.
Synthesia
AI avatar video creation for training and corporate content.
HeyGen
AI avatars and realistic video translation with lip-sync.
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FAQ
Is Grok Imagine free to use?
There is a free tier via Grok with limited image/short-video generation; more usage and higher quality require paid X Premium tiers.
How does Grok Imagine charge for video?
Per second — both clip duration and resolution affect the total cost.
How we rate: ToolGlance scores combine pricing, core features, user-review signals and update frequency, compiled from public sources and vendor documentation — see our methodology. Figures are indicative and change often; always verify pricing and features on the vendor site before buying. Last updated 2026-07-13. Compiled by the ToolGlance editorial team.